← All Work Branding & Social Media

Layal — Scented Candle Brand Identity

A calm visual identity for a lavender scented-candle brand blending a rose and a feminine silhouette, with packaging and social content that breathe relaxation.

Client Layal
Category Branding & Social Media
Published Jul 9, 2026
CASE STUDY · LAYAL

Layal — Scented Candle Brand Identity.

— Deliverables

Final designs

Layal is a lavender scented-candle brand that sells a feeling of calm as much as a product. We designed a soft visual identity that speaks to moments of serenity, with full packaging and a social media content system.

Visual identity

The logo blends a rose outline with a feminine silhouette into a single flowing mark, with the name set in both Arabic and English. We chose lavender purple with white for a clean, calm feel that mirrors the scent.

Layal visual identityLayal visual identity
Layal typography

Brand in the real world

We applied the identity to the business card, the magnetic gift box and the apron — one consistent spirit that carries the brand's sense of refinement and warmth.

Layal brand applicationsLayal brand applicationsLayal brand applications

Product photography

We shot the candle in a soft setting on silk with sprigs of lavender, then in a real moment of use that expresses relaxation.

Layal candle on silk
A moment of calm with Layal

Social media

We designed social content that ties the candle to everyday moments of calm and warmth — with relatable Arabic copy and visuals that echo the lavender scent.

Layal social media designsLayal social media designsLayal social media designs
Layal social media designsLayal social media designsLayal social media designs
Layal social media designsLayal social media designsLayal social media designs
18+Identity assets
2Content languages
9+Social designs
360°Complete identity

Want a project like this?

Let's start planning your project within a week.