Layal — Scented Candle Brand Identity
A calm visual identity for a lavender scented-candle brand blending a rose and a feminine silhouette, with packaging and social content that breathe relaxation.
Layal — Scented Candle Brand Identity.
A lavender scented-candle brand that sells calm more than a product — we designed a soft purple identity, packaging, and social content that reflect serenity.
Final designs
The challenge
The goal was to convey a feeling of relaxation visually, and build a warm, distinctive brand in the scented-candle market.
Our approach
We designed a logo blending a rose and a feminine silhouette into one flowing mark, a lavender-and-white palette applied to packaging, and social content that ties the candle to everyday moments of calm.
Content pillars
Sample headlines
In numbers
Visual identity
The logo blends a rose outline with a feminine silhouette into a single flowing mark, with the name in Arabic and English, and a lavender-and-white palette for a clean, calm feel that mirrors the scent.
Brand in the real world
We applied the identity to the business card, the magnetic gift box and the apron — one consistent spirit that carries the brand's refinement and warmth.
Product photography
We shot the candle in a soft setting on silk with sprigs of lavender, then in a real moment of use that expresses relaxation.
Social media
We designed social content that ties the candle to everyday moments of calm and warmth — with relatable Arabic copy and visuals that echo the lavender scent.
Want a project like this?
Let's start planning your project within a week.